Channel Marketing Manager (REQ-755) (Ireland)

HID Global
Galway Europe, Middle East and AfricaIrelandGalway

Channel Marketing Manager (REQ-755)



    Location: Galway, Ireland


Working at HID:

HID Global is an innovative fast-paced organisation, with many possibilities to make a difference and add value. HID is recognised for the great care we take with clients and employees alike.

We value diversity and endorse an open-minded collaborative working environment.



HID Global is looking to fill a Partner Marketing role to build and maintain strong relationships and custom campaigns with our most important accounts. In this role, you will work closely with our Sales and Product teams to craft stories and create content that enable partners to better promote HID solutions. This role involves equal parts account management and creativity – meaning the ideal candidate has excellent customer-facing skills paired with the know-how required to execute high-impact marketing campaigns. Travel to a variety of account meetings, events, and tradeshows is also required.


Duties and Responsibilities include the following. Other duties may be assigned.

·         Understand the partners’ business objectives, go-to-market approach, and channel and use this insight to build and execute a joint partnership strategy

·         Develop integrated and comprehensive marketing plans with Partner account teams in support of key channel sales and marketing initiatives.

·         Drive collaboration with partners' marketing counterparts to plan, develop and execute agreed upon marketing and communications projects

·         Regularly meet with sales, partners and partner management to understand impact on current business and market trends and to ensure that programs meet their needs

·         Provide timely and relevant channel-enablement communications, promotions and education for new product launches

·         Report impact of Channel Marketing activities, including determined KPIs and ROI

·         Use internal and external customer feedback and performance data to optimize marketing mix and budget



  • To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


Education and/or Experience          

·         5+ Years Marketing Communications and/or Channel Marketing experience

·         Prior experience in B2B Channel Marketing experience preferred

·         Bachelor’s Degree or equivalent experience


Language Skills                   

·         Ability to effectively communicate in the English language, both verbally and in writing.

·         Ability to effectively communicate with key account contacts, both verbally and in writing                     

Computer Skills     

·         Proficient in MS Office applications, such as Word, Excel, PowerPoint, etc.

·         Familiar with operating systems, such as Windows, etc.

·         Salesforce experience preferred


Customer Expectations

·         Know-how in marketing planning and leading strategic engagement across the channel ecosystem

·         Highly motivated, critical thinker with strong analytical skills

·         Excellent presentation and communication skills

·         Ability to maintain composure, professionalism and calm in a fast-paced ever-changing business environment

·         Experience in working with a variety of different partner types

·         Experience with using various marketing channels (content writing, social media, emails, events, etc.) to communicate a company's features & benefits

·         Exceptional customer relationship management skills


Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


·         Employee works primarily in an office environment, within a well ventilated area, and is exposed to moderate noise levels.


Work Requirements

·         Compliance to all relevant HID Global policies and procedures related to Quality, Security, Safety, Business Continuity, and Environmental systems.

·         Travel and fieldwork, including international travel may be required. Therefore, employee must possess, or be able to acquire a valid passport.

·         Must be legally eligible to work in Ireland.  

·         Approximately 20% travel required; including partner meetings, tradeshows, and events


Final Application Date: 06th March 2020

*No 3rd party agency engagement required for this role*

HID Global is an equal opportunities employer 

HID Global powers the trusted identities of the world's people, places and things. Every day millions of people in more than 100 countries use our products and services to securely access physical and digital places. Over 2 billion things that need to be identified, verified and tracked are connected through HID Global’s technology. We make it possible for people to transact safely, work productively and travel freely. We work with governments, universities, hospitals, financial institutions and some of the most innovative companies on the planet—helping them to create trusting and trusted physical and digital environments so that they and the people who use them can fulfil their potential. Headquartered in Austin, Texas, HID Global has over 3,500 employees worldwide and operates international offices that support more than 100 countries. HID Global® is an ASSA ABLOY Group brand. For more information, visit