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Anti-counterfeiting solutions to protect your brand and reputation.
HID’s Trusted Tag® Services and related technologies extend Internet of Things (IoT) capabilities directly to the hands of your end customers. A tamper-proof, near field communication (NFC) tag embedded into each product combined with HID’s cloud-based authentication services provide a unique and secure solution. And it’s fully compatible with NFC-enabled mobile phones, tablets and other similar devices.
With a tap of a phone, consumers receive instant validation of the product’s authenticity with customized messages and graphics designed by the manufacturer or anyone upstream in the process. HID’s Trusted Tag Services can facilitate transactions simply by tapping an attached or embedded NFC tag with an NFC-enabled smartphone or tablet to securely communicate information. This results in a frictionless authentication experience using a solution that fuels more powerful and dynamic IoT applications.
Popular goods that trust our tags include:
HID Trusted NFC Tags provide a secure authentication environment not possible with today’s standard NFC labels, static tags or QR codes. HID Trusted Tag Services are ideal for establishing “proof of presence” to:
Integrate NFC or Bluetooth® Low Energy technologies into digital touchpoints to deliver a more engaging and interactive user experience into physical media or objects ― including posters, product packaging, point-of-purchase displays and other promotions.
Our experts are here to help your organization figure out your first move.